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Optima Flow

Features

Everything a property management office does, in one place.

All of it comes with every account. Nothing on this page is a paid add-on or on a roadmap; it is what Optima Flow does today.

Built-in AI

AI that takes the first pass on the everyday work and hands anything that needs a decision to a person. It is part of the product, not an add-on.

A front desk for tenant messages

Tenant messages are read as they arrive. A repair becomes a work order in the tenant’s own words, a lease question is answered from their lease, and anything needing a decision goes to your team.

Repair troubleshooting

When a tenant reports an issue, Optima Flow walks them through simple checks one step at a time. Many fixes never need a technician; the rest arrive as a clear work order.

Renter questions, answered carefully

Questions about a listing are answered only from that home’s facts and your published criteria, with fair housing rules built in. Anything else goes to the office with a draft reply.

Listing descriptions

Draft a listing description from the home’s details in one click, then edit it before you publish.

Move-out photo comparison

Move-out photos are compared with the move-in set item by item: no change, ordinary wear or damage. It is a suggestion for your team, never a charge on its own.

Ask how to do anything

Type a question like “how do I renew a lease” in the search box and get the steps, with a link to the right page.

Trust accounting

Books a broker can sign. Every owner and every deposit has its own ledger, and the trust account ties at all times, not only at month end.

Month close with the trust position tying

Trust that always ties

Cash in each trust account is checked against the ledgers it holds. Any difference shows up the day it happens, not at audit time.

Month close, in order

Charge rent, take fees, pay owners and issue statements from one page. Each step is safe to run twice; the second run finds nothing left to do.

Three-way reconciliation

Import the bank statement, match the obvious lines automatically, and reconcile each trust account every month with the broker sign-off built in.

Owner money stays separate

A bill that one owner cannot cover waits for rent or for the owner to add funds. It is never paid from someone else’s money.

Owner statements and 1099s

Statements with a PDF, split by property the way Schedule E wants. 1099s for owners and vendors are prepared and sent from the same records.

Your company’s own books

Company expenses, receipts you snap or email in, company cards, bank rules that book regular charges for you, and a profit and loss.

Rent and collections

Tenants pay from their bank, late fees run on schedule, and the hard conversations follow the same steps every time.

Tenant portal on a phone with Pay rent

Online rent and autopay

Tenants pay rent and deposits from their bank account, or turn on autopay with a ceiling they choose.

Checks, cash and money orders

Record a payment by hand in seconds; it reaches the trust ledger when it clears.

Late fees on schedule

Your lease’s late day and fee are applied automatically, and you can waive one with a reason.

Notices and payment plans

Serve a three-day notice, set up a payment plan, and hand a case to your eviction attorney with the ledger attached.

Who is behind, at a glance

A delinquency report and a Today item for every tenancy that falls behind.

Leasing

From the vacancy to the signed lease without leaving the system.

Listings and syndication

Public listing pages for every vacancy, posted to Zillow and other sites through Intellirent or RentSpree, with the leads coming back into your inbox.

Showings, including self-guided

Renters book open showing times themselves and get reminders. Vacant homes can have a lockbox for self-guided tours.

Applications and screening

Publish your criteria, review applications, screen pets and assistance animals, and get reminded when an adverse action notice is owed.

Renewals

Renewal notices go out ahead of time to tenant and owner, at your standard increase, and the new lease links to the old one.

E-sign

Leases, management agreements and any other document signed online, with no separate e-signature subscription and no per-document fees.

Made from your templates

Leases and management agreements are made from your own Word templates, with names, rent, fees and dates filled in from the records.

Any file, signed

Upload a Word, Excel, PowerPoint or PDF file and send it for signature. Office files are turned into a PDF so everyone signs the same thing.

Signature spots found for you

Optima Flow reads the document and places the signature, initial and date spots for each signer, including on scans. You check them before it goes out.

A summary signers can check

Signers can open a plain-English summary of the document, and every point names the page it comes from.

Signing order and delivery

Send to signers in order or all at once, see whether each signing email was delivered, and send a fresh link when one expires.

Filed where it belongs

Everyone gets the signed copy by email, and it is filed on the lease or owner it belongs to. Signing a management agreement records its date.

Lead management

Owner and renter leads from every source in one inbox, answered fast and followed up until they say yes or no.

One inbox for every source

Each lead service, listing site and your website gets its own inbox address, so every lead arrives in Optima Flow with its source attached.

Instant replies

New leads get an answer within moments, and renters’ questions about a home are answered from its listing and your criteria.

Shared fairly

Website leads are assigned round-robin across your team, with an alert so nobody sits on one.

Follow-up sequences

Write email follow-ups with their timing. A reply pauses the sequence, and winning or losing the lead stops it.

Referral partners

Track the agents and investors who send you owners, and the fee owed when a referral signs.

Which sources pay

See owner leads, owners won, doors under management and spend by source, so you know where your marketing money works.

Maintenance and inspections

Work orders that move, vendors you can trust, and condition records that hold up at move-out.

Work orders with priorities and a vendor insurance warning

Work orders

Tenants report issues from their phone with photos. You set priority, send the job to a vendor and track cost against the owner’s approval limit.

Vendor portal and insurance

Vendors accept jobs and send invoices in their own portal. A lapsed insurance certificate is flagged before you send them out.

Inspections with photos

Move-in, move-out and periodic inspections with photos and video, tenant self-inspections, and schedules that repeat.

Deposit statements on time

Itemised deposit statements with the legal deadline counted down on your Today page.

Care plans

A preventive maintenance plan for each home that the owner approves once, then work orders and reminders follow on their own.

Owner and tenant portals

Owners and tenants answer their own questions, on any phone, so fewer of them call.

Owner statement in the owner portal

Owner portal

Statements, properties, leases, listings, maintenance, inspections, documents, tax forms and the bank account they are paid into.

Tenant portal

Balance, pay rent, autopay, report an issue, messages, notices, inspections and documents.

Messages with photos

One inbox for tenant, owner and vendor messages, with a count of conversations waiting on the office.

Phone apps

An Android app on Google Play and an iPhone home-screen app, both with notifications.

Notices to everyone

Send an announcement to every tenant, owner or vendor at once, and see every email the system has sent.

Running the office

Less to remember. The system works out what needs a person and puts it in front of the right one.

Today page listing what needs a person

Today

One page of what needs a person, worked out from the books and the calendar. Nobody has to write it down.

Checklists

Move-in, turnover, move-out, renewal and new-owner checklists that you can change, with photos required where you want them.

Owner leads and referral partners

Track owner leads from your website and lead services, referral partners and what they are owed.

Take over a portfolio

Bring another manager’s owners, leases and balances in with a guided takeover.

Audit log and security

See who changed what. Staff roles, a principal broker, two-step sign-in and passkeys.

Try it on your own portfolio, free for 3 months.

No card to start. We set up your company, help you bring your owners, tenants and balances over, and you decide at the end.